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| Category | Market Share (%) | Growth Rate (2023) | Key Ingredients | Target Demographic |
|---|---|---|---|---|
| Weight Loss Gummies | 35 | 12% | Green Tea Extract, Apple Cider Vinegar | Adults 18-45 |
| Dietary Supplements | 25 | 8% | Garcinia Cambogia, Forskolin | Middle-aged Adults |
| Fitness Nutrition | 15 | 10% | BCAAs, L-Carnitine | Fitness Enthusiasts |
| Herbal Weight Loss | 25 | 15% | Cayenne Pepper, Dandelion | Health-conscious Consumers |